Who Owns West Elm and Pottery Barn?

No matter your home goods needs, West Elm and Pottery Barn are two top options to consider when shopping for furniture and decor. Both retailers offer wide selections of furnishings and home decor; however, each company differs significantly when it comes to ownership structure, furniture selection and decor selections available for sale. Read on to gain more insight into who owns them both and their similarities/differences.

Who Owns Pottery Barn and West Elm

Williams-Sonoma, the home goods retailer, owns both Pottery Barn and West Elm as well as several other distinct brands like Williams-Sonoma Kitchenware and Mark and Graham. Based out of San Francisco in California, they operate an expansive global network of retail stores, e-commerce websites, catalogs and direct mail promoting multiple brand identities to represent distinct merchandise strategies.

Pottery Barn and West Elm both specialize in modern home furnishings, yet their styles differ significantly. West Elm was established in 2002, offering more contemporary styles that are trendier than those available through Pottery Barn. Furniture designs often swerve toward midcentury modern with multiple hues -- something popular with younger families and professionals.

Pottery Barn designs tend to be more rustic and classic in nature, with products often having an Arts and Crafts influence. Their iconic products include heirloom-inspired rugs and decorative pillows as well as their artisanal cookware and glassware that create cozy living spaces.

Pottery Barn and West Elm both offer various delivery services to their customers, from parcel deliveries to white glove services with flat fees charged per item purchased. Delivery may take between 1-2 weeks depending on its nature; customers can return any purchase within 30 days; however monogrammed or customized made-to-order items cannot be returned.

Pottery Barn and West Elm each offer an online loyalty program called Key Rewards that allows members to collect points and redeem them for exclusive events or free shipping, among other benefits. Joining is free, and members can earn up to 3x points on all purchases at both locations! However, be aware that both stores tend to be more costly than competitors such as Home Goods or Ikea so be sure you are getting value for your money by using credit cards that offer discounts at home goods retailers such as Pottery Barn or West Elm.


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